Content Generation · Read + Write
Marketing email + 3 ranked variants
Augment
Rep · High
Reason · Med
The problem
Each campaign needs 1 marketer for ~5 hours — writing subject lines, body copy, CTAs. A/B variants get skipped because no time. Results swing.
The AI approach
LLM drafts 3 variants in your brand voice from a brief; a predictive ranker trained on past sends scores expected open-rate; brand grid checks tone.
The outcome
5 hr → 25 min
3 variants always, ranked by expected open-rate. Marketer edits the winner and ships.
Try itInput → Process → Output
Input — Campaign brief
Brief B-2026-44Q2 nurture
AudienceSMB owners · 10–50 staff · trial-day 14
Offer30% off annual plan · 7 days only
CTA goalStart free trial → upgrade
Send windowTue 09:00 · Bangkok time
Brand voicepractical · jargon-free · never hype · "you" not "we"
Process — AI pipeline
1Read brief + brand voiceReadSymbolic
2Draft 3 variants (LLM)WriteGenerative
3Predict open-rate per variantRankPredictive
4Brand grid + ESP formatWriteSymbolic
Output — 3 variants ranked
Click Run demo to draft 3 brand-voice variants and rank them by predicted open-rate.
EMAIL VARIANTSready · Mailchimp
PICK
A · practical42.8%
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B · curious31.4%
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C · direct28.1%
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Three AI types in this use case
SymbolicBrand glossary, do/don't word list, claim guardrails, ESP-format rules (subject ≤ 60 chars, alt-text, UTM).
PredictiveOpen-rate ranker (gradient-boosted on past sends × subject features × audience segment).
GenerativeLLM drafts subject, body and CTA per tone; rewrites for brand voice; explains why each variant works.
The stack
- LLM · Claude Opus 4.7
- Brand · YAML glossary + rules
- Ranker · XGBoost on past sends
- ESP · Mailchimp / Klaviyo / HubSpot
When this works
- Brand voice codified (don't / always words)
- ≥ 20k past sends for ranker training
- Audience segments defined
- Marketer reviews before send
When it fails
- Brand new product — no past sends to learn from
- Regulated copy (finance, pharma) — needs legal review
- Event-sensitive timing (crisis, holiday)
- Generic LLM voice leaks past the glossary